Monday, 28 May 2012

How to Showcase, Share and Sell Photography Online

Are you a professional photographer who wants to showcase, share and sell your work online? Well, the best way to do so is by creating a smart portfolio website. There are hundreds of online platforms that let you create your own portfolio websites. But, many of them may charge more than your budget. There are only a handful platforms to create portfolio websites which give you the best possible in the least possible. Pixpa is one such place where you can create the perfect portfolio website in the perfect price.

Today’s tutorial will give you some of the important tips that you need to follow in order to showcase, share and sell your photography online in an effective manner.

1) Create Your Porfolio

The very first thing you need to do is to analyse the customer needs. For this, you need to figure out the needs of your client. The client will always want great quality of work. It will be better if you include your previous work. You can also include client testimonials to your portfolio which can illustrate what you can do for your customers.

2) Select Your Theme

The next important task is to build your credibility, and the best way to do that is to be specialized on your work. It is crucial for you to decide what kind of photography you are best at, and create an online portfolio focused on that theme. Right now there are plenty of genres of photography, you can pick from portraits, travel, wildlife, fashion, wedding and more.

3) Regular updates

Portfolios serve as a great testimonial of your work, but people might not be able to trust your skills if you haven’t taken any photographs for years. So, make sure that your portfolio website is updated with your work at least once in a month.

4) First impression is the last impression

In a profession like photography, you will be always assessed by your work. A single imperfect click can hamper your entire image. So, make sure that you are showcasing only the best shots.

5) Market your portfolio

Impress people with your work. You can tap the potential of social media and allow people to share your work in their networks. For this, you must have social media buttons embedded in your work.

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